Take away benefits
- Increased self-esteem and confidence
- Realistic self-perception
- Increased ability to present self and ideas
- Appearing and sounding more convincing
- Ability to influence others
The Workshop at a Glance
The very popular and dynamic workshop will allow professionals to gain new insights and skills in self-promotion.
In an environment that is safe, fun, and stimulating, participants will be encouraged and supported to practice ‘selling’ their unique competencies.
Through practical illustrations, by learning new tools and vocabulary, and by receiving feedback and praise, participants will gain new abilities that can be quickly used to make a credible first impression.
Content Outline
- How we need to communicate to be heard
- Speak up, employ powerful words, be interesting
- Assertiveness and influence
- Don’t be shy about promoting your achievements
- Win hearts and minds by connecting to personal interest
- Marketing brand me
- Creating a marketing strategy
- Identifying your unique niche
- Being a star at work – tips for visibility and networking
- Personal Feature – Benefit Model
- Identifying how to bring value to others
- Understanding the importance of customer focus in everything we do
- Projecting a memorable message
- Constructing a personal promotional statement
- How to be inspiring, credible and engaging
- Individual practice sessions
- Using feedback to improve
Dear JoAnne,
It was a real pleasure to meet you at your “Marketing Brand Me” workshop yesterday. I found you to be very charismatic — and you really held the full attention of your audience throughout the day. I thoroughly enjoyed the workshop from start to finish, especially the ‘experiential’ aspect of it, and you related so incisively to how women think and… Read more